Sounded ID: 9781544523156
ISBN: 9781544523156
Publication Date: September 06, 2021
Publisher: Modern Marketing Masters
Language: English
Author Name: David Rodnitzky
Narrator Name: Mike Rylander
Your company has an unfair advantage over the competition—and it’s an advantage just waiting for you to leverage it.
It could be proprietary data, or connections to influential people. Maybe it’s your standout marketing expert who can run circles around other marketing teams in the industry. No matter what your advantage is, you’re not alone in neglecting this superpower. In fact, most companies don’t know they have a particular advantage in the market, and if they do know, they don’t know how to use it. In Unfair Marketing, David Rodnitzky provides you with a comprehensive guide to help ...
Your company has an unfair advantage over the competition—and it’s an advantage just waiting for you to leverage it.
It could be proprietary data, or connections to influential people. Maybe it’s your standout marketing expert who can run circles around other marketing teams in the industry. No matter what your advantage is, you’re not alone in neglecting this superpower. In fact, most companies don’t know they have a particular advantage in the market, and if they do know, they don’t know how to use it. In Unfair Marketing, David Rodnitzky provides you with a comprehensive guide to help you identify and apply all your unfair advantages. Combining insight from more than twenty years of experience with the stories of companies that successfully leveraged their superpower, David shows you how to take your business from good to exceptional by using the assets you already have.
# | Title | Duration |
---|---|---|
1. | Opening Credits |
0 mins 15 secs |
2. | Advance Praise |
4 mins 59 secs |
3. | Dedication |
0 mins 10 secs |
4. | Introduction |
19 mins 11 secs |
5. | 1. Your Unfair Data Advantage |
52 mins 06 secs |
6. | Chapter 1, continued |
59 mins 34 secs |
7. | 2. Your Unfair Knowledge Advantage |
49 mins 36 secs |
8. | 3. Your Unfair Access Advantage |
24 mins 21 secs |
9. | 4. Your Unfair Brand Advantage |
39 mins 08 secs |
10. | 5. Your Unfair Money Advantage |
36 mins 40 secs |
11. | Final Thoughts |
3 mins 57 secs |
12. | Acknowledgments |
4 mins 31 secs |
13. | Closing Credits |
0 mins 31 secs |
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