3 hrs 46 mins | BUSINESS and ECONOMICS | Customer RelationsPharma Customer Experience reveals twenty secrets that pharmaceutical and biotechnology companies are using today to connect emotionally with their customers—both patients and healthcare professionals.
In an increasingly competitive environment, it's no longer enough for pharma to develop drugs and technologies that treat, cure, or relieve the symptoms of disease. To be truly customer-centric—building long-term, reliable customer relationships—pharma must learn to treat patients and healthcare professionals the way hotels treat their guests.
Discover how pharma companies can differen...
Pharma Customer Experience reveals twenty secrets that pharmaceutical and biotechnology companies are using today to connect emotionally with their customers—both patients and healthcare professionals.
In an increasingly competitive environment, it's no longer enough for pharma to develop drugs and technologies that treat, cure, or relieve the symptoms of disease. To be truly customer-centric—building long-term, reliable customer relationships—pharma must learn to treat patients and healthcare professionals the way hotels treat their guests.
Discover how pharma companies can differentiate themselves through exceptional customer experience—helping patients understand available support services, explaining what to expect from clinical trials, making it easy to onboard onto new medications, and much, much more.
In Pharma Customer Experience, Sean McDade presents twenty powerful strategies, all easy to implement, that can turn pharma companies into exceptional customer-centric organizations.
| # | Title | Duration |
|---|---|---|
| 1. | 001 Pharma Customer Experience Open Credits |
0 mins 15 secs |
| 2. | 002 Dedication |
0 mins 22 secs |
| 3. | 003 Introduction |
7 mins 09 secs |
| 4. | 004 Chapter 1 |
20 mins 01 secs |
| 5. | 005 Chapter 2 |
11 mins 38 secs |
| 6. | 006 Chapter 3 |
17 mins 20 secs |
| 7. | 007 Chapter 4 |
13 mins 39 secs |
| 8. | 008 Chapter 5 |
7 mins 33 secs |
| 9. | 009 Chapter 6 |
13 mins 07 secs |
| 10. | 010 Chapter 7 |
4 mins 32 secs |
| 11. | 011 Chapter 8 |
6 mins 55 secs |
| 12. | 012 Chapter 9 |
7 mins 12 secs |
| 13. | 013 Chapter 10 |
9 mins 51 secs |
| 14. | 014 Chapter 11 |
6 mins 10 secs |
| 15. | 015 Chapter 12 |
6 mins 29 secs |
| 16. | 016 Chapter 13 |
5 mins 57 secs |
| 17. | 017 Chapter 14 |
7 mins 50 secs |
| 18. | 018 Chapter 15 |
12 mins 13 secs |
| 19. | 019 Chapter 16 |
13 mins 06 secs |
| 20. | 020 Chapter 17 |
5 mins 46 secs |
| 21. | 021 Chapter 18 |
17 mins 35 secs |
| 22. | 022 Chapter 19 |
7 mins 13 secs |
| 23. | 023 Chapter 20 |
8 mins 13 secs |
| 24. | 024 Chapter 21 |
7 mins 10 secs |
| 25. | 025 Acknowlegments |
2 mins 57 secs |
| 26. | 026 About The Author |
1 mins 11 secs |
| 27. | 027 Closing Credits |
0 mins 27 secs |
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